At the heart of the event, Maja Merz, Executive Education Manager, and Antoun Yaacoub, associate professor at aivancity and academic director of the MSc in Generative AI, took to the stage as speakers. Their presentations provided practical insights into the advances in generative AI, its operational applications and the challenges associated with integrating language models into organisations.

aivancity’s presence was also marked by a visit from Anne Le Hénanff, Minister of State for Artificial Intelligence, who came to meet the teams at the stand. This exchange highlighted the importance of dialogue between public, academic and business stakeholders in supporting the transformations currently underway.

Throughout the exhibition, aivancity’s teams were able to discuss with numerous entrepreneurs the uses of AI, the opportunities it presents, and the responsibilities it entails. These discussions highlighted a growing need for awareness-raising, training and support to ensure that artificial intelligence becomes a useful, controlled and sustainable tool.

With 45,000 entrepreneurs in attendance, 600 speakers, 300 partners involved and 250 conferences and workshops organised over two days, this year’s event confirmed the central role of artificial intelligence in today’s economic landscape.

Through its participation, aivancity reaffirms its role as a committed player in promoting AI that serves organisations, regions and society.