{"id":659082,"date":"2025-07-21T11:12:31","date_gmt":"2025-07-21T09:12:31","guid":{"rendered":"https:\/\/preprod.aivancity.ai\/blog\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/"},"modified":"2026-10-16T11:26:51","modified_gmt":"2026-10-16T09:26:51","slug":"artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation","status":"publish","type":"post","link":"https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/","title":{"rendered":"Artificial intelligence takes center stage: Netflix is experimenting with generative creation"},"content":{"rendered":"\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-1\" style=\"color:#986e13\">A first for Netflix: artificial intelligence integrated into the audiovisual production process<\/h2>\n\n<p class=\"text-justify wp-block-paragraph\"><strong>On July 3, 2025<\/strong>, Netflix reached a symbolic milestone: for the first time, the platform integrated<strong>generative artificial intelligence<\/strong> technology into the creative process of one of its original series.<br\/>The initiative, still in its experimental phase, does not involve the script or dialogue, but rather certain visual elements generated by an AI image generator.<br\/>It reignites an already heated debate in the creative world: to what extent can the imagination be automated? If generative AI makes its way into editing rooms, what will remain of the artist\u2019s touch? And above all: how will professions, rights, and culture adapt to this growing algorithmic presence?<\/p>\n\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-2\" style=\"color:#986e13\">When Netflix Gives Creative Artificial Intelligence a Chance<\/h2>\n\n<p class=\"text-justify wp-block-paragraph\">The series involved in this experiment is titled <em>*Let\u2019s Be Evil*<\/em> (Season 2), a science-fiction animated series with a stylized aesthetic. Netflix has confirmed that it used a generative AI model\u2014likely based on <strong>Stable Diffusion or<\/strong>an equivalent\u2014to generate backgrounds, textures, and partial set elements in order to reduce production time without replacing human animators<a href=\"#ref1\"><strong>\u00b9<\/strong><\/a>.<\/p>\n\n<p class=\"text-justify wp-block-paragraph\">The creative team oversaw every step, making manual adjustments to the generated results. As a result, AI was not used as a substitute, but rather as <strong>a tool for accelerated visual prototyping<\/strong>.<\/p>\n\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-3\" style=\"color:#986e13\">Generative AI in the audiovisual industry: What can it do (and what can\u2019t it do)?<\/h2>\n\n<p class=\"text-justify wp-block-paragraph\">Generative artificial intelligence can be applied in several areas of visual and audio creation:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Creation of graphic elements (backgrounds, textures, secondary objects)<\/li>\n\n\n\n<li>Text-to-speech and computer-assisted dubbing<\/li>\n\n\n\n<li>Background music generated or adapted by AI<\/li>\n\n\n\n<li>Assistance with storyboarding or narrative prototyping<\/li>\n<\/ul>\n\n<p class=\"text-justify wp-block-paragraph\">But its use is still limited: AI alone cannot create a coherent work, either in terms of dramaturgy or artistic direction. It acts as a <strong>catalyst<\/strong> or an <strong>assistant<\/strong>, never as the primary creator.<\/p>\n\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-4\" style=\"color:#986e13\">What are the implications for audiovisual professionals?<\/h2>\n\n<p class=\"wp-block-paragraph\">Netflix\u2019s initiative raises several potential implications for creative professions:<\/p>\n\n<ul class=\"wp-block-list\">\n<li class=\"text-justify\">Time savings for illustrators, concept artists, and animators, who can quickly generate multiple versions of a scene<\/li>\n\n\n\n<li>An evolution in the role of artistic directors, who are now expected to act as <strong>curators of user-generated content<\/strong><\/li>\n\n\n\n<li class=\"text-justify\">The emergence of new roles: <strong>AI integration technicians<\/strong><strong>, visual model trainers, and auditors of generated content<\/strong><\/li>\n<\/ul>\n\n<p class=\"text-justify wp-block-paragraph\">But it also raises concerns: a decline in visual quality, a dilution of artistic identity, and economic pressure on small teams.<\/p>\n\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-5\" style=\"color:#986e13\">Legal and ethical issues: Who is the creator of a generated image?<\/h2>\n\n<p class=\"wp-block-paragraph\">The use of AI-generated images raises several sensitive issues:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Copyright<\/strong>: Can an AI-generated image be protected? And if so, by whom: the user, the team, or the platform?<\/li>\n\n\n\n<li><strong>Use of training data<\/strong>: Some models were trained on works without an explicit license<a href=\"#ref2\"><strong>\u00b2<\/strong><\/a><\/li>\n\n\n\n<li><strong>Transparency for the public<\/strong>: Should Netflix disclose when a scene contains computer-generated imagery?<\/li>\n\n\n\n<li><strong>Social impact<\/strong>: How far can we automate without undermining the human balance in the creative process?<\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-6\" style=\"color:#986e13\">A pilot program or a full-scale rollout?<\/h2>\n\n<p class=\"wp-block-paragraph\">Netflix isn&#8217;t alone. Other studios are testing AI to:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Generate <em>storyboards<\/em> from scripts<\/li>\n\n\n\n<li>Create voices for non-human characters (using voice cloning)<\/li>\n\n\n\n<li>Simulate crowds in animations or previews<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">But the official introduction of generative AI into a widely broadcast series marks a <strong>paradigm shift<\/strong>.<\/p>\n\n<p class=\"wp-block-paragraph\">This requires a rethinking of education, regulation, and governance in the field of audiovisual production:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Should artists be trained to interact with AI?<\/li>\n\n\n\n<li>How do you audit images generated in a creative pipeline?<\/li>\n\n\n\n<li>Who will be held accountable for potential abuses (bias, plagiarism, lack of transparency in the models)?<\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-7\" style=\"color:#986e13\">And tomorrow: co-creation or dependence?<\/h2>\n\n<p class=\"text-justify wp-block-paragraph\">This initial use by Netflix could set a precedent. In the future, AI could assist humans in writing, music, and directing\u2014or, if poorly regulated, it could stifle creative diversity in favor of standardized formats.<\/p>\n\n<p class=\"wp-block-paragraph\">The issue, therefore, is not merely technological, but also cultural and ethical:<br\/><strong>Do we want AI that enriches human creativity, or one that eventually replaces it without a word?<\/strong><\/p>\n\n<h3 class=\"wp-block-heading has-text-color has-link-color wp-elements-8\" style=\"color:#5a5e83\">References<\/h3>\n\n<p id=\"ref1\" style=\"text-align:justify;\">1. Netflix Used Generative AI for an Animated Series \u2013 The Verge, July 3, 2025 <br\/> <a href=\"https:\/\/www.theverge.com\/2025\/07\/03\/netflix-generative-ai-animation-series\">https:\/\/www.theverge.com\/2025\/07\/03\/netflix-generative-ai-animation-series<\/a><\/p>\n\n<p id=\"ref2\" style=\"text-align:justify;\">2. Stability AI Accused of Using Copyrighted Images \u2013 Ars Technica, 2024 <br\/> <a href=\"https:\/\/arstechnica.com\/tech-policy\/2024\/05\/stable-diffusion-faces-lawsuit-over-training-data\/\" target=\"_blank\">\nhttps:\/\/arstechnica.com\/tech-policy\/2024\/05\/stable-diffusion-faces-lawsuit-over-training-data\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On July 3, 2025, Netflix reached a symbolic milestone: for the first time, the platform incorporated generative artificial intelligence technology into the production process of one of its original series. The initiative, which is still in the experimental stage, does not involve the script or dialogue, but rather certain visual elements generated by an AI image generator.<\/p>\n","protected":false},"author":9,"featured_media":229631,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[77,78],"tags":[79],"class_list":["post-659082","post","type-post","status-publish","format-standard","has-post-thumbnail","category-generative-ai","category-innovation-competitiveness-through-ai","tag-lets-talk-ai"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Artificial intelligence takes center stage: Netflix is experimenting with generative creation - aivancity blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Artificial intelligence takes center stage: Netflix is experimenting with generative creation - aivancity blog\" \/>\n<meta property=\"og:description\" content=\"On July 3, 2025, Netflix reached a symbolic milestone: for the first time, the platform incorporated generative artificial intelligence technology into the production process of one of its original series. The initiative, which is still in the experimental stage, does not involve the script or dialogue, but rather certain visual elements generated by an AI image generator.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/\" \/>\n<meta property=\"og:site_name\" content=\"aivancity blog\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-21T09:12:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-16T09:26:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/preprod.aivancity.ai\/blog\/wp-content\/uploads\/2025\/07\/Article4.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Etienne Leroy\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Etienne Leroy\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\\\/\"},\"author\":{\"name\":\"Etienne Leroy\",\"@id\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/#\\\/schema\\\/person\\\/3d2a68577af99372df5b03e6f28a57ea\"},\"headline\":\"Artificial intelligence takes center stage: Netflix is experimenting with generative creation\",\"datePublished\":\"2025-07-21T09:12:31+00:00\",\"dateModified\":\"2026-10-16T09:26:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\\\/\"},\"wordCount\":683,\"image\":{\"@id\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Article4.png\",\"keywords\":[\"Let's Talk AI\"],\"articleSection\":[\"Generative AI\",\"Innovation &amp; Competitiveness Through AI\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\\\/\",\"url\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\\\/\",\"name\":\"Artificial intelligence takes center stage: Netflix is experimenting with generative creation - aivancity blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Article4.png\",\"datePublished\":\"2025-07-21T09:12:31+00:00\",\"dateModified\":\"2026-10-16T09:26:51+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/#\\\/schema\\\/person\\\/3d2a68577af99372df5b03e6f28a57ea\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\\\/#primaryimage\",\"url\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Article4.png\",\"contentUrl\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Article4.png\",\"width\":1024,\"height\":1024},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Artificial intelligence takes center stage: Netflix is experimenting with generative creation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/\",\"name\":\"aivancity blog\",\"description\":\"Advancing education in Artificial Intelligence\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/#\\\/schema\\\/person\\\/3d2a68577af99372df5b03e6f28a57ea\",\"name\":\"Etienne Leroy\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/8cc3ca456528a67a76d3248a3d1227a7393df941a253007def1590514e875447?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/8cc3ca456528a67a76d3248a3d1227a7393df941a253007def1590514e875447?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/8cc3ca456528a67a76d3248a3d1227a7393df941a253007def1590514e875447?s=96&d=mm&r=g\",\"caption\":\"Etienne Leroy\"},\"url\":\"https:\\\/\\\/preprod.aivancity.ai\\\/blog\\\/en\\\/author\\\/etienne\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Artificial intelligence takes center stage: Netflix is experimenting with generative creation - aivancity blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/","og_locale":"en_US","og_type":"article","og_title":"Artificial intelligence takes center stage: Netflix is experimenting with generative creation - aivancity blog","og_description":"On July 3, 2025, Netflix reached a symbolic milestone: for the first time, the platform incorporated generative artificial intelligence technology into the production process of one of its original series. The initiative, which is still in the experimental stage, does not involve the script or dialogue, but rather certain visual elements generated by an AI image generator.","og_url":"https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/","og_site_name":"aivancity blog","article_published_time":"2025-07-21T09:12:31+00:00","article_modified_time":"2026-10-16T09:26:51+00:00","og_image":[{"width":1024,"height":1024,"url":"https:\/\/preprod.aivancity.ai\/blog\/wp-content\/uploads\/2025\/07\/Article4.png","type":"image\/png"}],"author":"Etienne Leroy","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Etienne Leroy","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/#article","isPartOf":{"@id":"https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/"},"author":{"name":"Etienne Leroy","@id":"https:\/\/preprod.aivancity.ai\/blog\/en\/#\/schema\/person\/3d2a68577af99372df5b03e6f28a57ea"},"headline":"Artificial intelligence takes center stage: Netflix is experimenting with generative creation","datePublished":"2025-07-21T09:12:31+00:00","dateModified":"2026-10-16T09:26:51+00:00","mainEntityOfPage":{"@id":"https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/"},"wordCount":683,"image":{"@id":"https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/#primaryimage"},"thumbnailUrl":"https:\/\/preprod.aivancity.ai\/blog\/wp-content\/uploads\/2025\/07\/Article4.png","keywords":["Let's Talk AI"],"articleSection":["Generative AI","Innovation &amp; Competitiveness Through AI"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/","url":"https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/","name":"Artificial intelligence takes center stage: Netflix is experimenting with generative creation - aivancity blog","isPartOf":{"@id":"https:\/\/preprod.aivancity.ai\/blog\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/#primaryimage"},"image":{"@id":"https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/#primaryimage"},"thumbnailUrl":"https:\/\/preprod.aivancity.ai\/blog\/wp-content\/uploads\/2025\/07\/Article4.png","datePublished":"2025-07-21T09:12:31+00:00","dateModified":"2026-10-16T09:26:51+00:00","author":{"@id":"https:\/\/preprod.aivancity.ai\/blog\/en\/#\/schema\/person\/3d2a68577af99372df5b03e6f28a57ea"},"breadcrumb":{"@id":"https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/#primaryimage","url":"https:\/\/preprod.aivancity.ai\/blog\/wp-content\/uploads\/2025\/07\/Article4.png","contentUrl":"https:\/\/preprod.aivancity.ai\/blog\/wp-content\/uploads\/2025\/07\/Article4.png","width":1024,"height":1024},{"@type":"BreadcrumbList","@id":"https:\/\/preprod.aivancity.ai\/blog\/en\/artificial-intelligence-takes-center-stage-netflix-is-experimenting-with-generative-creation\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/preprod.aivancity.ai\/blog\/en\/"},{"@type":"ListItem","position":2,"name":"Artificial intelligence takes center stage: Netflix is experimenting with generative creation"}]},{"@type":"WebSite","@id":"https:\/\/preprod.aivancity.ai\/blog\/en\/#website","url":"https:\/\/preprod.aivancity.ai\/blog\/en\/","name":"aivancity blog","description":"Advancing education in Artificial Intelligence","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/preprod.aivancity.ai\/blog\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/preprod.aivancity.ai\/blog\/en\/#\/schema\/person\/3d2a68577af99372df5b03e6f28a57ea","name":"Etienne Leroy","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/8cc3ca456528a67a76d3248a3d1227a7393df941a253007def1590514e875447?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/8cc3ca456528a67a76d3248a3d1227a7393df941a253007def1590514e875447?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/8cc3ca456528a67a76d3248a3d1227a7393df941a253007def1590514e875447?s=96&d=mm&r=g","caption":"Etienne Leroy"},"url":"https:\/\/preprod.aivancity.ai\/blog\/en\/author\/etienne\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/preprod.aivancity.ai\/blog\/en\/wp-json\/wp\/v2\/posts\/659082","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/preprod.aivancity.ai\/blog\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/preprod.aivancity.ai\/blog\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/preprod.aivancity.ai\/blog\/en\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/preprod.aivancity.ai\/blog\/en\/wp-json\/wp\/v2\/comments?post=659082"}],"version-history":[{"count":1,"href":"https:\/\/preprod.aivancity.ai\/blog\/en\/wp-json\/wp\/v2\/posts\/659082\/revisions"}],"predecessor-version":[{"id":659083,"href":"https:\/\/preprod.aivancity.ai\/blog\/en\/wp-json\/wp\/v2\/posts\/659082\/revisions\/659083"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/preprod.aivancity.ai\/blog\/en\/wp-json\/wp\/v2\/media\/229631"}],"wp:attachment":[{"href":"https:\/\/preprod.aivancity.ai\/blog\/en\/wp-json\/wp\/v2\/media?parent=659082"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/preprod.aivancity.ai\/blog\/en\/wp-json\/wp\/v2\/categories?post=659082"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/preprod.aivancity.ai\/blog\/en\/wp-json\/wp\/v2\/tags?post=659082"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}